Category: Marketing
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Smiles Beyond the Chair: A Guide to Boosting Positive Online Feedback for Your Dental Office
In today’s digital age, online reviews play a significant role in shaping the reputation of dental offices. Positive feedback not only attracts new patients but also builds trust and credibility in the community. In this blog, we’ll explore effective strategies to boost positive online feedback for your dental office and create a strong online presence…
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GOOGLE REVIEW CHALLENGE
Here’s an overview of a successful google review campaign that we implemented at our offices with great results. We got 54 new Google reviews in 2 months and 11 new patients that found us on Google. Our office is currently ranking first on Google organic search. I hope it helps.
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Shut Up and Take My Money!
External marketing efforts are certainly necessary to keep new patients flowing to the practice, but it is in your existing patient base that you have the best chances of getting case acceptance. Especially those patients that are big fans of your practice. These patients are what I call the “low hanging fruit”, and if it…
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Internal Marketing
There are two numbers that every practice needs to be familiar with. The first one is the cost of getting a new patient and the second one is the average transaction per patient on their first visit. When you calculate these two based on your promotional efforts and case acceptance rate, you have a picture…